How long should a survey be? The ideal survey length [New data]

When offered the opportunity to provide a company with feedback, I’m usually happy to participate — but only if the…

Customer onboarding: Strategy & best practices to reduce churn

As an experienced customer success manager, I know that two of the major reasons customers churn are that they don’t…

20 Crystal-clear FAQ page examples [+ How to make your own]

There’s nothing more frustrating than fumbling around a company’s website trying to find answers to your questions. Thankfully, most companies…

20 Crystal-clear FAQ page examples [+ How to make your own]

There’s nothing more frustrating than fumbling around a company’s website trying to find answers to your questions. Thankfully, most companies…

Survey Logic — How to Survey Your Audience and Unlock Real Insights

As a customer, I’ve taken plenty of surveys for my favorite brands, and the best ones always have survey logic.…

Survey Logic — How to Survey Your Audience and Unlock Real Insights

As a customer, I’ve taken plenty of surveys for my favorite brands, and the best ones always have survey logic.…

How I create representative samples when running surveys

Talking about statistics and representative samples might not sound like the most exciting topic. I can get it. But stick…

How I create representative samples when running surveys

Talking about statistics and representative samples might not sound like the most exciting topic. I can get it. But stick…

How close-ended questions shape your survey results

If you’re creating a survey, you may be wondering whether to use open-ended or close-ended questions. While both question types…

How close-ended questions shape your survey results

If you’re creating a survey, you may be wondering whether to use open-ended or close-ended questions. While both question types…